# 9. Subscriptions

Infinity’s **Subscriptions** feature allows users to automate updates and stay informed without manual effort. With Subscriptions, you can schedule periodic reports or set up intelligent alerts to receive notifications when key metrics change. This feature ensures that you never miss important insights and helps you stay on top of your data effortlessly.

#### Why Subscriptions Matter

Infinity’s Subscription system sets it apart from other analytics platforms. Once an alert is configured, **you can set it and forget it**—Infinity continuously monitors your data and alerts you when necessary. Whether you need simple notifications or advanced, computed alerts, Subscriptions ensures you’re always in control of your insights.

#### Key Capabilities:

1. **Scheduled Email Reports**
   * Subscribe to **Charts** and **Storyboards** to receive updates via email.
   * Schedule reports to be sent **daily, weekly, or monthly**, based on your needs.
   * Ensure stakeholders are always up to date with the latest analytics.
2. **Trigger-Based Alerts**
   * Create **custom alerts** to receive notifications when data meets specific conditions.
   * Example: Get alerted when **site traffic drops by 5% week-over-week**.
   * Alerts are evaluated **hourly**, so you get real-time insights when changes occur.
   * Triggers can be simple (e.g., percentage increase/decrease) or advanced (using **Computes**).
3. **Computes for Advanced Conditions**
   * Computes are **analytical programs** that evaluate complex trigger conditions.
   * Configure highly customized alerts based on sophisticated computations.
4. **Admin Management**
   * **Admins** have the ability to **manage** and **oversee** all active subscriptions.

#### Premium Feature

**Note:** Subscriptions is a **premium feature** available on select plans. Ensure your plan includes this capability to access automated updates and intelligent alerts.